Tag: sales tactics
Keynote speaker for ESA summit announced
October 18, 2013SSN Staff
IRVING, Texas—With chatter from a number of competitors making it difficult for customers to focus, selling is getting harder. The keynote speaker at the 2014 ESA Leadership Summit, CEO of Digital Media Training Steve Bookbinder, will address that problem, focusing on strategic sales tactics in his address, event organizers announced Oct. 18.
“I've had the pleasure of knowing and working with Steve Bookbinder for the past 20 years,” said Steve Firestone, Select Security executive...